The bid went instead to Fuji, which exploited its sponsorship to win a permanent foothold in the marketplace.
出自-2013年6月阅读原文
柯林斯高阶英汉双解学习词典释义
VERB
压榨;剥削;占…的便宜
If you say that someone is exploiting you, you think that they are treating you unfairly by using your work or ideas and giving you very little in return.
If you say that someone is exploiting a situation, you disapprove of them because they are using it to gain an advantage for themselves, rather than trying to help other people or do what is right.