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A freshman textbook will have dozens of contributors, from subject-matter experts through graphic and layout artists to expert reviewers and classroom testers.
2019年12月四级真题(第三套)阅读 Section C
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A restructuring of the textbook industry may well be in order.
2019年12月四级真题(第三套)阅读 Section C
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But critics say the digital access codes represent the same profit-seeking ethos (观念) of the textbook business, and are even harder for students to opt out of.
2018年6月四级真题(第三套)阅读 Section B
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But this does not mean the end of the textbook itself.
2019年12月四级真题(第三套)阅读 Section C
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For an active learner, engaging with a textbook can be an interactive experience: readers proceed at their own pace.
2019年12月四级真题(第三套)阅读 Section C
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It costs about $1 million to create a new textbook.
2019年12月四级真题(第三套)阅读 Section C
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It is true that textbook publishers have recently reported losses, largely due to students renting or buying used print textbooks.
2019年12月四级真题(第三套)阅读 Section C
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Once you are done demonstrating whatever concept was in the textbook, you throw away the pipe cleaners, the straws, the cardboard tubes.
2019年6月四级真题(第三套)阅读 Section B
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Textbook publisher Pearson is the largest publisher—of any kind—in the world.
2019年12月四级真题(第三套)阅读 Section C
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Textbook publishers connect professors, instructors and students in ways that alternatives, such as open e-textbooks and open educational resources, simply do not.
2019年12月四级真题(第三套)阅读 Section C
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The textbook industry insists the online systems represent a better deal for students.
2018年6月四级真题(第三套)阅读 Section B
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These companies, which long reaped big profits as textbook publishers, have boasted that their new online offerings, when pushed to students through universities they partner with, represent the future of the industry.
2018年6月四级真题(第三套)阅读 Section B